Most consultants advise.

I actually run the brands.

Hands-on growth leadership for consumer brands across Meta, Google, Amazon, and Shopify

Scaled consumer brands to eight figures

President of Adventure Operations USA

Former growth leader for iKamper USA

I work with founder-led consumer brands doing $2M–$30M in revenue that want profitable growth without agency chaos.

Why Hendrix Phoenix

  • Most consultants advise. I run the brands.

  • Built and scaled consumer brands to eight-figure revenue – responsible for results, not just recommendations

  • President-level operator with full P&L responsibility

  • Hands-on experience scaling brands across Shopify, Amazon, retail, and international distribution

  • Personally managed Meta, Google, and Amazon advertising instead of delegating to agencies

  • Deep understanding of how acquisition, conversion, and retention work together to drive profitable growth

  • Work with a maximum of three clients at a time to stay deeply involved in execution

Learn more about my background

I treat Meta, Google, Amazon, and Shopify as one connected system — not isolated channels. When they work together, growth compounds and profit follows.

How Growth Actually Works

What I Do

Operator-led growth leadership for consumer brands

I work directly with founders and leadership teams to identify where profit is leaking and where growth opportunities exist across the entire revenue system.

Typical work includes:

  • Restructuring Meta and Google ad accounts for profitable acquisition

  • Fixing Amazon and Google Shopping inefficiencies

  • Improving Shopify conversion, AOV, and customer lifetime value

  • Aligning acquisition with lifecyle marketing (email/SMS)

  • Identifying margin leaks across marketing, pricing, and operations

  • Building a clear roadmap for profitable growth

All engagements are fixed-scope and designed around clear outcomes. If I don’t believe there’s a strong ROI path, I’ll say so upfront.

I work with a maximum of three clients at a time to ensure direct involvement and meaningful results.

  • Identify where money is leaking and where profitable growth is actually coming from.
    Starting at $3,500.

  • Hands-on execution across Meta, Google, or Amazon to remove the constraints holding profit back.
    Typically $6,000–$10,000 depending on scope.

  • Senior operator oversight to scale profitably without guessing or premature hiring.
    $4,000–$8,000 per month

Learn more

Let’s See If This Makes Sense

If you’re looking to grow profitably and want hands-on, operator-led support, I can help.

I work with a small number of founder-led brands at a time. If you think Hendrix Phoenix could help, share a bit about your business here.